Top Indian Social Media Influencers Excelling in Their Respective Niches and Generating Significant Buzz

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Top Indian Influencers on Social Media — Flytant

Influencer marketing has become increasingly popular in India in recent years and looks set to continue up. Instagram influencers are the Yin to influencer marketing’s Yang. As a result, any discussion about it is incomplete without including Instagram influencers. According to Convince and Convert, influencer marketing has an 11x higher ROI than typical display ads as a channel.

As a marketer, you have a wide choice of influencers to pick from with over 200 million business profiles on the Instagram network. But, of course, you’ll need to be a little more sophisticated — it’s critical to identify influencers who are real and who relate to your company.

The days of any Bollywood celebrity getting the job done are long gone. Marketers must be cautious about who they collaborate with as influencers. According to a recent survey, Indian Instagram influencers have more than 16 million false followers (the third highest number globally after the US and Brazil).

If you’re a Brand owner looking for Influencers for promotion of your Brand, then join the Flytant. Or If you’re a content creator looking for sponsorships also join the Flytant.

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Start with some Best Indian Influencers

Here we have a list of some best influencers from India so that you can take a sneak peek at the type of content they post based on your interests-

Fashion Influencers

As per the recent study, here we have a list of some best Fashion Influencers across India-

• Diipa BüllerKhosla@diipakhosla(1.6m followers)
• Komal Pandey@komalpandeyofficial(1.5m followers)
• Kritika Khurana@thatbohogirl(1.4m followers)
• Aashna Shroff@aashnashroff(916k followers)
• Pooja Mundhra@thecozyvibe(577k followers)
• Shivani Singh@shivani.singhh(779k followers)

Travel Bloggers India — Flytant

Travel Bloggers

Here we have some best Travel Influencers listed below as per our research-

• Savi and Vid@bruisedpassports(1.2m followers)
• Mohena Kumari Singh@mohenakumari(1.1m followers)
• Scarlett Rose@scarlettmrose(1.4m followers)
• Aakriti Rana@aakritiranaofficial(818k followers)
• Nivi Selvaraj@postcardchronicles(15.4k followers)
• Lakshyaraj Singh Mewar@lakshyarajsinghmewar(304k followers)

Health Influencers

Let’s take a sneak peek at the Health Influencers across India-

• Ranveer Allahbadia@beerbiceps(1.7m followers)
• Namrata Purohit@namratapurohit(372k followers)
• Mrunal Jain@mrunaljainofficial(643k followers)
• Prashant Sawant@prashantsixpack(87.9k followers)
• Junaid Kaliwala@ifbbpro_jkaliwala(285k followers)
• Gaurav Taneja@taneja.gaurav(3m followers)
• Mary Kom@mcmary.kom(546k followers)

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Photography Influencers

Now in line is the Photography Influencers across India-

• Siddharth Seema Chandekar@sidchandekar(549k followers)
• Amit Khanna@amitkhannaphotography(377k followers)
• Praveen Bhat@praveenbhat(231k followers)
• Hidyatullah@muhdhidayatullah(63.3k followers)
• Kerala Wedding Photography@keralawedding(90.1k followers)
• Mohammed Aneez@aneezv(90.6k followers)

Food Blogger India — Flytant

Food Bloggers

Last in line are the Food Influencers across India-

• Dilsefoodie@dilsefoodie(954k followers)
• Richa Hingle@veganricha(334k followers)
• Saransh Goila@saranshgoila(559k followers)
• Archana Doshi@archanaskitchen(360k followers)
• Shivesh Bhatia@shivesh17(682k followers)
• Hina Bisht@funfoodandfrolic(240k followers)
• Deeba Rajpal@passionateaboutbaking(231k followers)

On its own, the influencer game is complicated enough; you can find various lists of influencers online, like the one above. However, the most crucial thing to remember is the primary objective — wisely choose your KPIs and assess, assess, assess!